Telegram is becoming one of the best places to earn money online. Today we are gonna show 4 ways how you can make money with your Telegram channel or group.
Telegram is one of the fastest-growing social platforms and messengers right now. In 2020 it haв over 400 million active users all over the world (especially in India, Africa, Russia). Approximately 700,000 users join Telegram every month! The audience of the messenger is growing, as well as the number of users of Telegram channels, groups and bots. As a result, it becomes one of the biggest platforms for online money-making. People all over the world create Telegram communities (channels and groups) and monetize them online. The most successful business in Telegram earns up to $10,000 per month!
What is Telegram?
Telegram is an open-source messenger. For now, it’s the only popular messenger that guarantees the safety and privacy of users and their data. For that reason, the app features secret chats – encrypted messages that can’t be accessed by other people or forwarded. If one of two people makes a screenshot of the chat, the other one will be notified. Other features of Telegram are channel and group create communities, free stickers that can be even easily created by Telegram users, media sharing (you can share files of any size there, no limits!), voice calls, video, and audio messages. The Telegram was launched in 2013 by the team of Pavel Duroc who was famous for making a Russian analogue of Facebook – VK. Telegram stays one of the apps with millions of user data that is not acquired by a third party. The messenger is mostly popular in Russia, Uzbekistan, Europe, India, Iran, Indonesia, Nigeria, Ethiopia, Kenya, and some other countries in Africa and Asia. It’s the fastest growing messenger app outside WhatsApp and Facebook Messenger.
What is a Telegram channel?
Telegram channel is a tool in Telegram to create themed groups and broadcast any content to subscribers. Telegram channel is similar to the Facebook group in its concept. There you can share any content – posts, texts, images, special offers, etc. The only difference is that users can’t publish their content or messages on the channel. All publications can be made only by admins, it’s a one-way broadcasting tool. But subscribers can view your posts (you can see how many of them have viewed each post), participate in polls, and click the links.
What is a Telegram group?
Telegram group is a tool to engage with subscribers. It’s basically a group chat where you can exchange messages with members. It’s more similar to WhatsApp groups. It’s hard to use groups for content broadcasting due to the chaotic nature of groups (a lot of people can send messages at the same time). The good thing about groups is that it is possible to get user-generated content and feedback from clients or users.
Summing up, Telegram channels are used for sharing content and Telegram groups – for chatting with users.
How to make the most of your Telegram channel?
Here are some valuable tips for making the most of your Telegram channel while monetizing it.
- Find the niche
There are a few hundred of Telegram channels and it’s hard to attract the same audience as big channels. Don’t make just a general channel about movies, find the niche about comedy movies in India, for example. Research keywords, look at other Telegram channels to find an opportunity to stand out from the competition.
- Set a simple and clean logo
Seriously, it’s one of the common mistakes by Telegram owners. The logo shouldn’t have too many details or information on it. Don’t use real photos of people, or anything else. You don’t need to be a designer to see what is good or bad.
- Use keywords in a channel name
Keywords are powerful tools to make someone searchable and discoverable by users. The keywords should reflect your channel niche and be specific and true to it. If you have a channel about robot toys for dogs in India, then name your channel appropriately. Don’t just name it ‘robots toys’, be specific! Don’t give your channel a branded name unless your brand is popular like Pepsi.
- Post consistently
You need to have some sort of content strategy. Subscribers should get new content each day to stay engaged. There is nothing good about posting once a month, this way you will only lose your members.
- Don’t post too much
If you plan to publish around 15 new posts a day, then stop before even making it! According to our experience, the more you publish, the more your channel gets muted. Yeah, constant notifications are annoying and users tend to mute them. Muted channels mean fewer views and fewer active users. How can you send your services or ads if only 10 users view your content out of 1000?
- Publish unique content
That’s correct. Stop copy-pasting content from other channels or the Internet. First, people have already seen it. Second, it’s not good to disrespect copyright rules. If you publish someone’s content then you have at least to credit the author. Can we also mention that only a unique context can go viral? Well, yes, one good piece of your creativity or knowledge can make your whole channel popular.
- Automate with Telegram bots
If you use Telegram to promote your products or services then you can make the selling and consulting process easier. Create a free bot with top frequently asked questions and answers. It can replace the manager who is answering the same questions every day. With a bot, you can collect new orders and contacts without effort. If you want to see an example of a business Telegram bot, then click on our bot for Telegram members at the end of the article.
- Create both – channel and group
If you can’t choose what you should create for your business or content – channel or group, then create both. In our experience, it’s a better choice. For example, AppsGeyser has a channel for official news and updates and a group where users exchange their questions, issues and help each other. The best strategy of Telegram monetization is to please users and clients in every possible way.
- Use Telegram for promotion of other social media links
If you have a Facebook Page, Instagram, or even WhatsApp group, don’t hesitate to share links in your channel once in a while. Users can abandon one of the platforms eventually and this is your way to stay in touch with them.
- Don’t change your channel concept
If you had a channel about cricket, don’t suddenly make it about funny videos with puppies. This is a fast way to lose your users. Someone interested in one theme can be not interested in your new idea. If you want a channel with a new theme, then just create it from scratch. You can promote it on your primary channel. The only cases when you can change the idea of your channel: you have 100 members there and you want to make your channel more specific for your niche (without really changing a concept).
So, how can you make money with a Telegram channel?
Telegram doesn’t pay for channels or groups themselves, there is no monetization program inside it. However, in late 2020 it was announced that Telegram monetization will be launched any time soon. The messenger is planning on introducing ads in the public channels.
But even without an official monetization opportunity, Telegram is one of the most popular platforms for advertising. People already make thousands of dollars per month by selling their products, services, or ads on Telegram channels.
1 Comments
Thanks for this ideas
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